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For the first time in 25 years, we’re putting some of our top athletes on their favorite CLIF flavors. Grab hold of a Chocolate Brownie CLIF BAR, featuring climbing phenom @AshimaShiraishi See what other athletes are now featured on our bars linked in our bio. #FeedYourAdventure
Be sure to say hello to Megan Rapinoe, Ashima Shiraishi, Venus Williams, Lakey Peterson, Katerina Nash, and Jordyn Barratt the next time you’re at the grocery store. These iconic athletes will be gracing Clif Bar’s most popular flavors in a new limited edition run of packaging. It’s the first package redesign put out by the company in 25 years, and their hope is to inspire consumers with the achievements of these trailblazers.
For soccer star Megan Rapinoe Clif Bar's new look is humbling. “To see myself on a CLIF BAR is amazing. It would have meant so much to me as a kid to see a woman being celebrated for living her truth and chasing her dream,” explained the two-time World Cup champion in a press release from the company. For a company that’s supported women since its inception, the new design isn't all that surprising. They’ve been walking the talk with policies like supportive parental leave policy, subsidized onsite daycare, and a $31,250 pay bump to 20 players on the women’s soccer team in hopes of closing the gender pay gap. Really, the new packaging is like icing on the cupcake.
But if we could offer one suggestion to Clif Bar—how about Casey Brown and Elena Hight for the next redesign?
UPDATE: A rescue on Teton Pass's Taylor Mountain is currently still ongoing by Teton Search and Rescue after a slide was reported yesterday afternoon. TCSAR received a distress call at 3:20 p.m. on Wednesday, after two snowboarders triggered an avalanche on the south side of the mountain at about 2:45 p.m. A partner beacon search was unsuccessful, and TCSAR responded in full force to try and locate the presumably buried victim. The search was called off at dark, and rescuers are resuming
After closing access to the Tuckerman Ravine Headwall earlier this week, the Forest Service has made the tough decision to fully close Tuckerman and Huntington Ravines, as well as the Gulf of Slides area to all use. Individuals violating the closure may face a fine of up to $5000 and/or six months imprisonment, according to a press release from the Mt. Washington Avalanche Center. RELATED: Stay Stoked- Your Guide to TGR's Best Content According to the release, "The
On Tuesday evening, a magnitude 6.5 earthquake was recorded in Idaho, with an epicenter just north of Stanley in the Sawtooth Range. The earthquake occurred during a period of heavy snowfall and high winds, which had sent the avalanche danger to High. As a result of the quake, the Sawtooth Avalanche Center reported multiple large avalanches, including some from observers in Stanley that could hear them rumbling for up to a minute from town. RELATED: Now is Not the Time to "Try" Backcountry