In this day and age there’s a lot bringing down the stoke—at least that’s what Chad Kroeger would tell you. Kroeger, who is a self-proclaimed “lifestyle guru and savant of stoke,” is the kind of guy who just can’t sit idly by when things are awry, and he’s no stranger to public discourse.
You’re probably familiar with his riveting town hall speeches delivered with his right-hand man, JT Parr, in which the duo fight for the right to party. Well, the boys are at it again, and they’ve set their sights on coral reefs. Yup, we’re talking about the current coral reef bleaching crisis, and apparently “the reefs are stressed out,” Kroeger explains on Fox News. This time the party bros are taking a stand with their hearts and their "domes" by bleaching their hair in protest because they’re equally stressed about the state of the reefs. If you’re similarly up in arms about the situation surrounding our reefs, the Coral Reef Alliance has a list of a few ways you can help for real—bleaching your hair may or may not be on there.