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Atomic Drops Brand-New Maverick and Maven All-Mountain Skis

Ever think your Atomic Bent Chetler 120 or 100 just didn’t quite cut it when the snow wasn’t in-your-face blower? Well, the reality of a twin-rocker ski kind of lends itself to that, but no fear! Atomic just released a brand-new line of skis catering towards the inbounds ripper: the Atomic Maverick and Maven series. Of course, we still love the Bent Chetler. In the meantime, we’re talking a stiff, directional ski designed for going fast in all manner of snow conditions (read: not just untracked pow). Developed and tested in North America at resorts like Jackson Hole, Squaw, Taos, and Alta, the men’s Maverick and women’s Maven skis are not a pro-model ski. And that’s the point. In other words, if the reality of your resort skiing days this year centers around ripping cut-up powder, windblown bumps, and laying arcs on afternoon groomers, this is the ski for you!

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Toyota Makes Ultimate Dirtbag Rig
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Toyota Makes Ultimate Dirtbag Rig

Toyota Makes Ultimate Dirtbag Rig

Every dirtbag's dream is living in the most tricked out and capable vehicle possible. Drive around any mountain town, and you'll see the numbers of Subarus, Sprinter vans, and Tacomas all decked out in one way or another to accommodate the mountain lifestyle. Toyota's hopped fully into the bandwagon after realizing that the beloved Taco is a top choice of ski bums everywhere by making a pull behind overland trailer that's kind of like having a second truck bed. Kitted out with a stove,

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Somewear Labs Is A Game Changer for Backcountry Communication
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Somewear Labs Is A Game Changer for Backcountry Communication

Somewear Labs Is A Game Changer for Backcountry Communication

It’s a scenario that no one wants to imagine while being out in the backcountry. You and your pals are deep in that secret stash having an unforgettable day when suddenly, someone lands on a rock and fractures their femur. Now everyone is in rescue mode, and getting in contact with rescue personnel is more pertinent than ever. The thing is, backcountry adventures often take us to zones with either poor cell service or no connection at all. While it’s optimistic to think that at least one

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MountainFLOW Pitches Environmentally-Friendly Ski Wax on ‘Shark Tank’
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MountainFLOW Pitches Environmentally-Friendly Ski Wax on ‘Shark Tank’

MountainFLOW Pitches Environmentally-Friendly Ski Wax on ‘Shark Tank’

Every year the ABC hit show roughly 35,000-40,000 applications from aspiring entrepreneurs with hopes of impressing the show's esteemed panel of celebrity entrepreneurs, also known as sharks. But only a handful of those applicants get to make their elevator pitch, and recently, Peter Arlein of MountainFLOW Eco-Wax was one of the lucky few that pitched his idea on primetime television.  So, what exactly about his company caught the attention of the show’s investors? MountainFLOW Eco-Wax makes