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Video: Trek’s New Supercaliber Ad is Hilarious

We're not exactly sure why bike companies have decided to pursue humor-driven advertising, but we're not complaining. From Specialized's 'Oh Delilah' Stumpjumper ads to Rocky Mountain's 'The Slayer', we love them all. If we had to guess, we'd say that companies know that bikers tend to be detail-oriented and research-inclined, so they don't bother beating us over the head with facts and figures.

RELATED: Check Out Andreu Lacondeguy's Backyard Freeride Playground

Comedy aside, the Supercaliber's design looks quite interesting. With 60mm of frame travel and a 100mm fork, it's very much a cross country bike, but the bike's weight is a mere 22 pounds thanks to the IsoStrut. It's a unique design among today's bike offerings, so we're curious to see how it will be received among the notoriously-picky biking community.

Yes, I do agree with your article. I have seen the trek’s new super caliber ad.  Hostsailor  It is completely a hilarious one. I enjoyed watching it. I think making such a comedy ad for the bike is a kind of marketing technique to attract people.

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X-Games Real Moto 2019 is Absurd
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X-Games Real Moto 2019 is Absurd

X-Games Real Moto 2019 is Absurd

Sure, we don’t typically cover motorsports, but every so often we come across some stuff that is just too mind-blowing to ignore. Some of that stuff is X-Games Real Moto, which much like the snow and skate versions of the contest, is a showcase of riders skills far beyond any competition. The annual video competition gives the world’s best moto riders the chance to showcase their skills and style in their own way. Check out some of our favorites here. RELATED: Course Preview of the Audi

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Video: World’s First Tsunami Frontflip on a DH Bike
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Video: World’s First Tsunami Frontflip on a DH Bike

Video: World’s First Tsunami Frontflip on a DH Bike

Bienvenido Aguado has been on a tear lately. Turns out he likes to throw front flips on his big bike. Last weekend, he won Best Trick at Marzocchi Proving Grounds with a front flip off the cannon gap that got the crowd truly riled up. Yesterday, he put down a world’s first at Audi Nines: a front flip tsunami on his downhill bike. For anyone who doesn’t know what that is, it’s a frontflip where Bienvé flips ahead of his bike, bringing it back under his feet late. It’s never been landed on a

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Freeride is Alive: The Audi Nines MTB Course Looks Sick
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Freeride is Alive: The Audi Nines MTB Course Looks Sick

Freeride is Alive: The Audi Nines MTB Course Looks Sick

What a time for freeride mountain biking. In the last few weeks alone, we’ve been treated to Crankworx, two pro-level FMB slopestyle stops, Black Sage FEST, and Marzocchi Proving Grounds, and the season isn’t even over yet. This week, in an abandoned quarry over in Birkenfeld, Germany, the world’s best freeride and freestyle riders are at it again for the next edition of Audi Nines. RELATED: Check Out the Winning Runs From the Snowshoe UCI World Cup Last year, we were introduced to this