News flash: Freeride is alive and well. With mountain biking exploding this summer (following a multi-year trend) we are glad to see that our favorite aspect of the sport - shredding for the sake of shredding – is here to stay. Norco, one of the original pioneers of freeride mountain biking, just dropped an all-new bike catering exclusively to that particular faction of riders. Paying homage to freeride's roots, it’s called the Shore, has 180mm of travel front and rear, 27.5-inch wheels, and a burly all-aluminum frame. That being said, it’s a modern bike through and through, featuring aggressive geometry, a high pivot Horst-link suspension design complete with an idler pulley, and a load of other features that should make your wildest dreams a reality.
Check out none other than freeride legend Matt Macduff take the bike for a spin: we’re talking old-school Vancouver North Shore riding, complete with plenty of SCARY wood features, big gap jumps, and infamous rock rolls.