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Crankworx Highlights the Next Generation of Female Racers

Encouraging more women into the sport of mountain biking begins with representation. It goes back to the concept of If she can do it, I can do it. Initially, this was difficult to achieve. During the sport’s infancy there were few prominent female riders, and they were even tougher to find in industry-related marketing and media. 

RELATED: Crankworx Breaks Boundaries in Women’s Freestyle With First-Ever Jump Jam

Steadily, more ladies are showing up in the lift line and on the singletrack. Crankworx is a prime example of this. The three-stop festival has become the ultimate stage for the fiercest femmes in the industry. Whether it’s Miranda Miller or Casey Brown, these gals represent the new generation taking the sport fearlessly and boldly where it's never been before. 

Watch as Episode 2 of Crankworx's latest web series Shifting Perceptions explores this surge of up-and-coming athletes. 

Casey Brown, aka the Queen of Style, is shifting what it means to be a woman within the sport. Kike Abelleria Photo.  

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Video: The Funny Truth About Buying A Mountain Bike
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Video: The Funny Truth About Buying A Mountain Bike

Video: The Funny Truth About Buying A Mountain Bike

IFHT Films knows a thing or two about mountain bike humor, and their latest short tells exactly what it’s like to get into the world of mountain biking. It goes something like this: see someone else having fun on a bike, buy sh***y bike, hate it. Buy better bike, break it. Buy nice bike, love it. Get hooked on the sport and empty your wallet on it. We can all relate, can’t we? RELATED: Micayla Gatto + IFHT Films = Kendrick Lamar and Bikes

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Walmart Just Launched A Proper Mountain Bike
Up Next Bike

Walmart Just Launched A Proper Mountain Bike

Walmart Just Launched A Proper Mountain Bike

There’s a new player in the bike industry, and it’s a rather familiar but unexpected name: Walmart. Technically, their new hardtail is being sold online through the brand known as Viathon, but it's still owned by Walmart. The retailer's move into the high-end bike market shouldn't come as a huge surprise considering last year's expansion into selling outdoor goods.  RELATED: Nico Vink on the Evolution of Freeride Walmart's heirs, the Walton brothers, are also huge cycling fanatics. Just

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Video: Sam Pilgrim Tries A “Mountain Bike Quad”
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Video: Sam Pilgrim Tries A “Mountain Bike Quad”

Video: Sam Pilgrim Tries A “Mountain Bike Quad”

Sam Pilgrim is known for getting rad on two wheels, and has even gotten pretty rowdy on a tricycle. Now, he's upping the ante with a quad. Pilgrim explores the bike's capabilities in a variety of disciplines, including urban downhilling, wheelie-ing, skatepark, and drifting. Despite its somewhat-unwieldy appearance, the quad performs surprisingly well. Related: Ripping Around on an Electric Ski-Fatbike It's hard to imagine how Pilgrim can increase the degree of wheelage from here, but