SAN CLEMENTE, Calif. (August 1, 2016) Teaming up with action-sport media pioneers Teton Gravity Research (TGR), Dragon has created two special edition goggles: the groundbreaking NFX2 & the X2s, both featuring SwiftLock Lens Technology. For over 20 years Wyoming-based TGR has been creating original snow and action sports content of the highest standard—producing 40 films and television series featuring the world’s top athletes, as well as producing film tours, merchandise, and an industry leading website that supports it all. The limited edition TGR X Dragon goggles bring together the leaders in mountain culture content and Dragon’s most advanced goggles.
Inspired by the jagged peaks of Wyoming’s iconic Teton Range, the TGR x Dragon NFX2 Goggle features a black and white panoramic photo of the mountains and a white Teton Gravity Research logo. The TGR x Dragon X2s version features a full-color sunset panoramic of the peaks, with similar logo detail.
“TGR is an iconic media brand that we respect and admire,” explains Dragon’s Global Product Director, Mike Tobia. “We all agreed that a collaboration in the NFX2 & the X2s goggles would be a natural fit.”
"We are excited to partner with Dragon on this goggle collaboration,” says TGR Co-founder Todd Jones, “Our brands reach complimentary active lifestyle audiences year-round, representing multiple sport disciplines and outdoor passions.”
The 2015 ISPO Award Winning NFX2 & the mid-size, spherical lens X2s, both feature distinctive designs & both offer Swiftlock Lens Technology—a pair of integrated levers in the goggle frame that allow for instant on-and-off lens deployment. SwiftLock has proven to deliver the fastest, most secure lens change system ever, allowing skiers and snowboarders to adapt instantly in all conditions. And packed with our full range of other premium goggle technologies, the NFX2 & X2s offer truly industry-leading performance
Look for both TGR x Dragon Goggles available Fall 2016 at the finest snow retailers worldwide, plus online at http://www.dragonalliance.com.
About Dragon Alliance
Established in Southern California in 1993, Dragon is a premium eyewear manufacturer with a deep heritage in the action sports market. The brand is internationally recognized as a performance based and is distributed in over 50 countries. Dragon has a world class team of athletes which help inspire the product and technology, and produces a range of products including sunglasses, snow goggles, motorsport goggles, and select softgoods. For more information on all of Dragon’s premium eyewear offerings, visit http://www.dragonalliance.com.
About Teton Gravity Research
TGR is the leading brand in adventure, action-sports, and youth-culture media, and provides world-class storytelling that has captivated audiences for more than 20 years. With a global, multi-channel footprint, a thriving millennial audience, award-winning multimedia film projects, a rapidly growing experiential platform, and unprecedented viral content, Teton Gravity Research is one of the fastest growing media brands on the planet. TGR is a proud member of 1% For The Planet, BICEP, Surfrider Foundation, IMBA, and Protect Our Winters. For more information on TGR, visit TetonGravity.com.
Media ContactsDragon Alliance
TGR / Backbone Media
At a young age, a kid growing up in Massachusetts may start enjoying the Bruins, the Patriots, or the Red Sox. Maybe the kid gets a little aggressive when another kid takes their toy at recess, or cuts them off in the jungle gym, or their favorite Sox player blows a blunt to miss the playoff cut. This could be the start of the slippery slope to becoming, what people across the state have termed, a "Masshole." Massholes are an aggressive creature, especially while driving. They have
Professional mountaineers Cory Richards and Adrien Ballinger have now been snapchatting under the Everestnofilter account for nearly two months. After much thought and deliberation they saw Tuesday (May 24) as the correct time to start their final summit push. Neither of these very accomplished climbers have reached the summit of 29,029' without supplemental oxygen, something that less than 3% of Everest climbers attempt. While dozens die every year attempting the summit with breathing
My favorite part about bear videos this summer have been the screams. After the reactions in this video of a bear opening a car door in Yellowstone, I didn't think that I would hear a male voice at a higher pitch. I was wrong. When Rodney Ginn realizes his Mammoth Lakes, CA home has been broken into by a mama bear and her two cubs, he pretty much just loses it (rightly so). RELATED: Bear Officially Out-Evolves Yellowstone Tourists, Opens Car Door The mother bear charges Rodney up the stairs,