Tenson, an outerwear company based in Sweden, has an interesting proposition for mediocre skiers around the world. Mandel Media photo.
- Knowing how to make a decent snowplow turn
- Being an expert at falling in the lift line and/or in the lift and on the slope
- In the snow park, your only trick is an unintentional "eagle"
- You should have no idea what "pow", "ripper", "glades", or "poaching" means
- Every time you rent ski boots you tend to change them 2-3 times claiming there must be something wrong with them (since your feet hurt so bad)
Gear testing is an essential part of the R&D process for all outerwear companies. However, the needs of the average skier are often overlooked in this process - unsurprising considering that the vast majority of gear testers are professional athletes. It seems obvious that companies should assess the wants and needs of the portion of their user-base which actually pays for the gear, but it's unclear how much that actually happens. Rarely do technical outerwear companies talk about how much Jerry "Yard Sale in the Lift Line" Smith likes their new jacket. Instead, they share testimonials from athletes climbing Everest or sending triple-digit-sized cliffs.
Tenson, the Swedish outerwear company, is bucking that trend. In their own words, they are looking for intel on how their gear can hold up against "a 50 meter long tumble against an icy slope, going all in (and beyond) on the after-ski party and getting caught in the t-bar ski lift."
Think you or someone you know have got what it takes? Apply here.
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