Our ocean is starting to look more and more like a floating dumpster. In fact, if we sit by and do nothing there will be more plastic in the ocean than fish by 2050. This crisis, however, is spurring a whole new wave of sustainable thinking and ingenuity from small businesses. Many are thinking: Instead of just removing the trash, why not put it to good use? That’s exactly what Shaka Surf, a small surfboard fin manufacturer, is doing with their new eco-friendly surfboard fin.
Plucking plastic bottle caps straight from the ocean, they’re repurposing the material into a nifty surf fin. On top of the eco-friendly design, the fin features graphics created from street artists, which makes for a unique and retro aesthetic. One fin equates to 70 recycled bottle caps, and with 5 trillion pieces of plastic currently floating around in our ocean, every little thing we do matters.
This is why we've even introduced eco-conscious materials into our own apparel. Through a collaboration with Recover, we're able to divert eight plastic bottles from our oceans and landfills and put them into a garment, which helps protect the playgrounds we play in.
MOUNTAIN TOWN, USA — Epic Mountain Resort’s newly opened Base-to-Peak® Epic Magic Carpet® suffered a severe backlash in its opening week with a large plurality of locals condemning the lift system as “total bullshit” and “a complete waste of money, time and hours on the hill.” The magic carpet takes the place of the ski area’s 57-year-old beloved tram, Trammy McTramface, which was recently decommissioned and repurposed for scrap metal to be used in building out Epic Mountain Resort’s booming
Will these five bike upgrades make you able to roost like Cody Kelley? Only time will tell. Max Ritter photo. When it comes to mountain biking, there exists a seemingly endless flow of new gear coming out day after day. Everyone’s telling you that this dropper, that drivetrain, or this new bike gizmo is going to make your day on the trail better than the last. Sure, that might be true for many of the products out there, but which ones actually make sense for the average rider who doesn’t
Sterbenz stands stop a classic Jackson Hole run, exactly where he wants to see his skis used. Carson Meyer photo. When Matt Sterbenz stopped by the TGR offices in Wilson, WY a few weeks ago, I was excited for a conversation with one of the most innovative characters in skiing. By innovative, I don’t necessarily mean in terms of literal skiing – though Sterbenz was and still is a damn good skier – but rather in terms of ski design and vision for the sport. As captain of the 4FRNT ship