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Alterra Mountain Company Announces $555 million in Improvements at 12 Ikon Pass Resorts

Winter Park will be seeing some major improvements for 2018-2019.

Skiing's great arms race continued on Monday: In a press release, the Alterra Mountain Company announced it would be dedicating $555 million to making improvements and renovations at a dozen of its Ikon Pass resorts over the upcoming five years. In the immediate future, Alterra has committed to spending $130 million in improvements for the 2018-2019 season with the installation of a new gondola at Winter Park Resort in Colorado, and new quad lifts at Stratton in Vermont and Mont Tremblant in Quebec.

Per the release, the resort which will see the most immediate improvements will be Winter Park, where the existing Zephyr Express quad will be replaced by a new gondola the company claims will expand the uphill capacity of the lift to 3,200 guests per hour and decrease wait times by 15 minutes during peak season. Alterra has also committed to replacing the 42-year old snowmaking system at the resort with state-of-the-art energy efficient systems to extend season operations to enhance early season offerings.

At Stratton, a new Snowbowl Chairlift will replace the existing 31-year-old fixed grip quad with a high-speed detachable lift that the company says will increase beginner skier accessibility, alleviate mountain choke points, and enhance the guest experience with a quicker ride to the summit. And at Tremblant, the Lowell Thomas Chairlift will be replaced with a high-speed detachable quad, increasing uphill capacity by 33 percent

“Each aspect of our business plays a part in the guest experience that brings them back year after year, from a welcoming base area to an efficient ski school to exceptional services," Rusty Gregory, Chief Executive Officer, Alterra Mountain Company, said in the release. "It is our commitment to invest in each of our destinations in order to grow the sport, offer a variety of activities, inspire loyal guests and instill a love of the mountains in all that visit."

For the full details of Alterra's new capital commitment, check out the company's press release. Outside of that, we'll be waiting on baited breath to see how Vail Resorts might respond to this latest development.

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