Infographic: What Would It Take To “Make” A Powder Day?

Infographic designed by Drayton Beebe.

Powder days. We relish them, live for them. As skiers and riders, they are often the culmination of our time messing about on snow. But with climate change raising temps around the globe, powder days are already starting to become less frequent, less predictable.

With that in mind, we set about to ponder a little thought experiment: what would it "cost" to replicate a powder day? If instead of a totally natural, fresh 12" blanketing all 2500 inbounds acres of our home ski area, Jackson Hole Mountain Resort, we instead had to make all that snow ourselves? 

With some research, math (yes, MATH on TGR!), and help from JHMR's Austin Irby and John McMurry of the Vermont Energy Investment Corporation, we were able to generate a rough figure for how much it would cost to create a manmade powder day at Jackson Hole: $59 million.

We hope this number contextualizes how valuable (literally) fresh snow is, and motivate our winter community to continue to push – more frequently and more forcefully – for action on climate change.

STEAL OUR INFOGRAPHIC! Post on your site, your social feed... wherever! Just hit control > click on your keyboard on the infographic followed by "Save Image As..." We'd love to see this thing spread far and wide!

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