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  1. #451
    Join Date
    Apr 2007
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    2,280
    Quote Originally Posted by North View Post
    There's also plenty of small shops that seem to think they deserve your business simply because they exist, yet don't provide the services to back it up.
    Word to that.

  2. #452
    Join Date
    Mar 2019
    Location
    Houston, Texas
    Posts
    24
    Amazing how fast "goodwill" and marketing investments were vaporized by some disconnected lawyer thinking he is doing the company right.

  3. #453
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    Mar 2019
    Location
    Houston, Texas
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    This trainwreck would make for an interesting case study in some MBA program on how the shortsightedness of corporate HQ can damage years of goodwill/marketing/awareness/trust/authenticity by being out-of-touch with who your primary customers are.

    I'd love to see how sales have changed, how the customer perception changed, and what actions management took once they realized their mistake. Is it too little too late? Is it something that will blow over? What's the permanent fallout? How long will it take to rebuild what was lost?

  4. #454
    Join Date
    Sep 2005
    Location
    PRB
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    21,584
    Quote Originally Posted by North View Post
    There's also plenty of small shops that seem to think they deserve your business simply because they exist, yet don't provide the services to back it up.
    Sarcastic remarks can get you banned at Neptune Mountaineering
    "fuck off you asshat gaper shit for brains fucktard wanker." - Jesus Christ
    "She was tossing her bean salad with the vigor of a Drunken Pop princess so I walked out of the corner and said.... "need a hand?"" - Odin

  5. #455
    Join Date
    Aug 2013
    Location
    Valley of the Sun
    Posts
    4,247

    Really Backcountry.com??

    Quote Originally Posted by Lupolicious View Post
    This trainwreck would make for an interesting case study in some MBA program on how the shortsightedness of corporate HQ can damage years of goodwill/marketing/awareness/trust/authenticity by being out-of-touch with who your primary customers are.

    I'd love to see how sales have changed, how the customer perception changed, and what actions management took once they realized their mistake. Is it too little too late? Is it something that will blow over? What's the permanent fallout? How long will it take to rebuild what was lost?
    Yea, it really does kind of suck. Was definitely in the dark about the ways of the big dog lawyers for TSG until this whole thing came to light. And while in the past BC.com has had decent prices on some things, I also ordered from them before they hooked me up numerous times with no questions asked. Point being, the people that we as consumers were in contact with were and are stand up people and it sucks that some white collar douches just tarnished something they have worked hard to build.

    That said, won’t be buying from them again anytime soon. This may be a good opportunity for a new startup.

  6. #456
    Join Date
    Apr 2007
    Posts
    2,280
    At the end of the day, and in reading the FB spew...the participants seem drunk on their new-found power and want to destroy BC.com. What was a decision at the top could affect some joe blow employees much more than any upper management.

  7. #457
    Join Date
    Mar 2008
    Location
    northern BC
    Posts
    18,423
    I wonder if this kind of consumer action/awareness will bleed over to trademark infringement on things that are not sexy ?
    Lee Lau - xxx-er is the laziest Asian canuck I know

  8. #458
    Join Date
    Jan 2004
    Location
    the Low Sierra
    Posts
    12,247
    I sent emails to companies that I do business with that supply bcdotcom asking that they reconsider doing business with them

    that’s about all I can do

  9. #459
    Join Date
    Dec 2003
    Location
    Seattle
    Posts
    30,163
    Campbell's filed a trademark application to trademark 'chunky' in 2018.

    I guess soup doesn't get some people excited.
    Quote Originally Posted by Downbound Train View Post
    And there will come a day when our ancestors look back...........

  10. #460
    Join Date
    Aug 2007
    Posts
    5,517
    Quote Originally Posted by PNWbrit View Post
    Campbell's filed a trademark application to trademark 'chunky' in 2018.

    I guess soup doesn't get some people excited.
    'Chunky' is not PC though, no one cares. If they tried to go after 'thicccc' : different story.

  11. #461
    Join Date
    Jan 2017
    Location
    on the banks of Fish Creek
    Posts
    1,614
    other than soups and peanut butters, nobody wants to be chunky...

  12. #462
    Join Date
    Dec 2016
    Posts
    1,369
    Quote Originally Posted by DaveVt View Post
    At the end of the day, and in reading the FB spew...the participants seem drunk on their new-found power and want to destroy BC.com. What was a decision at the top could affect some joe blow employees much more than any upper management.
    Thinks this is a stupid movement.
    ...Follows the FB page and has the most posts in this thread.

  13. #463
    Join Date
    Dec 2018
    Location
    Jong Kong
    Posts
    82
    The one that makes them dead to me is bringing legal action against a tiny company that focuses on avalanche safety. They could've went the opposite way.. Promoting Backcountry Babes, selling Marquette skis, etc.. That would've solidified their position as a decent company.

    Maybe they tried, got rejected and got butthurt.

    They're exposed now though. Good luck putting that toothpaste back in the tube..



    Sent from my SM-G950U using TGR Forums mobile app
    "Skiing is the easy part, Carl."

  14. #464
    Join Date
    Dec 2015
    Posts
    400
    slightly off topic; 15yrs ago in my work industry (automotive), one of the large automakers contracted a small law firm to handle their "trademark" issues. Basically saying "you handle this, and you get 20% of whatever you take in".

    While a good idea on the surface, the end result was an obvious nightmare. The law firm after a short while was sending C&D letters to any company who says they even worked on the automaker's cars. The smaller garages and parts stores shut down. The medium ones shelled out "penalties" of $10-50k, even though 98% of them had done nothing wrong. A small minority told the law firm to pound sand.

    The automaker took a MASSIVE PR hit among the real "enthusiasts" in that particular market. The everyday Schmoe never knew any of this was going on in the background. Eventually word got back to the automaker about what the lawyers were doing, and finally put a stop to it, but it was a couple years too late. It took over 10yrs for things to recover.

    I can see the same situation playing out over and over in different markets, FWIW.

  15. #465
    Join Date
    Mar 2011
    Location
    North,NorthEast
    Posts
    2,562
    Quote Originally Posted by PNWbrit View Post
    I guess soup doesn't get some people excited.
    I guess you haven’t been in the east coast roll call thread.

  16. #466
    Join Date
    Apr 2007
    Posts
    2,280
    Quote Originally Posted by CascadeLuke View Post
    Thinks this is a stupid movement.
    ...Follows the FB page and has the most posts in this thread.
    You can't not follow it. Apparently cars were vandalized and people were threatened today. Classy.

  17. #467
    Join Date
    Jul 2017
    Posts
    10
    The item that should really get the collective up in arms, is BC’s mandatory arbitration clause with a class action waiver clause imposed for the privilege of buying from them. Arbitration is neither inexpensive nor quick, so that is not the reason BC makes you agree to arbitration to make a purchase with an “I accept” click. Rather, thanks to the deceased Antonin Scalia and his Federalist cronies elevating the Federal Arbitration Act of 1925 as more important than the Magna Carte, the Torah and the U.S. Constitution combined, consumer arbitration clauses (and employment arbitration clauses) with class action waivers are valid “as negotiated” even though they are really never negotiated between mega-corp., and the consumer.


    So what is the big deal? A hypothetical: if BC (or any mega corp.) decides to jam an extra $5.99 fee for say “shipping,” that you did not agree to, was undisclosed or hidden in the “small print” (and I have no facts to suggest they have or plan to do so), they know only a fool or a lunatic would pursue a refund of $5.99. So, without the threat of a collective action (a/k/a consumer class action) mega-corp., now knows they can scam 100,000 customers of $5.99, with no financial or legal blow-back.


    So if you are no longer taking the time to surf BC’s site for a deal, take the time to tell your senator to support the FAIR Act. More info here: https://www.vox.com/identities/2019/...-bill-fair-act

  18. #468
    Join Date
    Nov 2016
    Location
    SEA>DEN>Spokanistan
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    1,225
    Not sure if this was posted but LIKE!


    https://blisterreview.com/industry-n...lgj4zkkpDcyIVc


    Sent from my iPhone using TGR Forums

  19. #469
    Join Date
    Jun 2009
    Location
    South of 49
    Posts
    863
    Quote Originally Posted by SkiLyft View Post
    Not sure if this was posted but LIKE!


    https://blisterreview.com/industry-n...lgj4zkkpDcyIVc


    Sent from my iPhone using TGR Forums

    100%. Fuck em. They are on my 4 year forgiveness plan.
    I guess (my hunch) they wanted to get everyone else to not use the term so they could compete in those areas too ... and not have someone else with a similar name to contend with. They went after Backcountry Nitro coffee .. probably because they want to capitalize on the 'backcountry' branding of coffee in the future. Etc. They didn't do it just to protect brand, they did it to expand their branding.
    [KURTZ] Hinterstoisser, you heavy bastard.
    [HINTERSTOISSER] You need to do more push-ups, Kurtz.

  20. #470
    Join Date
    Apr 2005
    Location
    A LSD Steakhouse somewhere in the Wasatch
    Posts
    10,869
    Quote Originally Posted by SkiLyft View Post
    Not sure if this was posted but LIKE!


    https://blisterreview.com/industry-n...lgj4zkkpDcyIVc


    Sent from my iPhone using TGR Forums
    meh the gapers widget reviewing guy
    trys to hard to sheen again
    "When the child was a child it waited patiently for the first snow and it still does"- Van "The Man" Morrison
    "I find I have already had my reward, in the doing of the thing" - Buzz Holmstrom
    "THIS IS WHAT WE DO"-AML -
    ski on in eternal peace

  21. #471
    Join Date
    Apr 2005
    Location
    A LSD Steakhouse somewhere in the Wasatch
    Posts
    10,869
    Quote Originally Posted by ACH View Post
    You can relax your cockholster, he's already sucking his own dick.
    2 drops of lutz
    bordering on 3
    "When the child was a child it waited patiently for the first snow and it still does"- Van "The Man" Morrison
    "I find I have already had my reward, in the doing of the thing" - Buzz Holmstrom
    "THIS IS WHAT WE DO"-AML -
    ski on in eternal peace

  22. #472
    Join Date
    Jan 2010
    Location
    In the swamp
    Posts
    6,655
    BC caved and issued an apology lol.

  23. #473
    Join Date
    Nov 2004
    Location
    YetiMan
    Posts
    10,908
    Quote Originally Posted by skifishbum View Post
    2 drops of lutz
    bordering on 3
    Almost a triple lutz!

  24. #474
    Join Date
    Oct 2019
    Location
    Idaho Falls, ID
    Posts
    105
    Quote Originally Posted by The SnowShow View Post
    BC caved and issued an apology lol.
    Where? And of course they did. Apologies don’t mean much unless you actually do something different.

  25. #475
    Join Date
    May 2007
    Location
    Sandy, Utah
    Posts
    11,356
    Quote Originally Posted by Mista_Bob View Post
    Where? And of course they did. Apologies don’t mean much unless you actually do something different.
    It was far from an apology

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    I wish i could be like SkiFishBum

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