About Helly Hansen

[pureantigravity]

Founded in Norway in 1877, Helly Hansen continues to develop professional-grade apparel that helps people stay and feel alive.
PRESS RELEASE

Helly Hansen and Vail Resorts Announce Outerwear Collaboration for the Upcoming Winter Season
... Limited-Edition Vail Lifaloft Jacket Comes Equipped with a 2019-20 Epic Pass
... "The legacy of Vail Mountain and the challenging Back Bowls have sparked the passion for an active lifestyle for decades and we want to honor and encourage all of whom make this mountain their playground with a jacket that has an eye into the future of warmth and comfort."

I want to feel alive.
What Helly Hanson gear should I buy?

Is there anything as good or better than Ark Tear X that are crowd faves?

Now is the time to get the clothes sorted.

What Helly are you into?

Other discussion: Is a ski resort partnership with a clothing brand common thing? Thoughts?

[3PinGrin]

[XavierD]

Other discussion: Is a ski resort partnership with a clothing brand common thing? Thoughts?

Yes, but I don’t know of any which have come with a season pass. TNF just spent five years fighting to get exclusivity for Whistler/Blackcomb on hill employees (Lifties to Ski Patrol). Not sure if this came with more prominence in the WB owned retail avenues though. Nor do I know how stoked the patrol was to give up their DeadBird gear.

[nickinbc]

Has the takeover by Canadian Tire had any affect yet? Though the previous owner, the Ontario Teacher's Pension Plan, wasn't exactly an outdoor gear specialist either!

[whyturn]

Wait if I wear helly Hansen I will fit in at vail. Does it come with a parking pass?


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[billyk]

Does it come with a powder skirt?

[kootenayskier]

Since you asked. Once upon a time HH was a real company, from a real place, that made simple functional clothing for people that worked outdoors in Norwegian weather, and their synthetic underwear and insulation that you couldn’t wash the stink out of became popular with climbers and skiers. Over time the brand acquired value, and the founders were able to cash out and retire somewhere warm, and the brand was passed around from corporation to corporation, losing any connection to its roots other than as marketing copy. To the present, where HH is now owned by Canadian Tire, the discount automotive and hardware chain beloved by Canadians for their 144 piece screwdriver sets at 72% off. HH’s (seemingly successful) business model is to leverage a heritage brand, a distinctive and offensive use of bright pink/orange, aggressive discounting to ski resorts for uniforms, a roster of pro athletes wearing garish one-piece ski suits, and a well funded promotional campaign to sell huge numbers of low quality gear at moderate prices. Staff and wanna-be freeskiers at my local hill are all decked out in HH these days, and they even by the low bar set by ski resort uniforms, their gear is crap. Even if it was free, I wouldn’t wear it.

[alpinevibes]

Other discussion: Is a ski resort partnership with a clothing brand common thing? Thoughts?

Aspen Ski Co has had HH as their corporate-wide outerwear provider for years. The stuff I’ve had from them is ok, but not to the snuff of the premium dentist brands.

I heard murmurs that SkiCo was changing their outerwear sponsor this upcoming year and maybe this Vail thingy is why.



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[EWG]

Since you asked. Once upon a time HH was a real company, from a real place, that made simple functional clothing for people that worked outdoors in Norwegian weather, and their synthetic underwear and insulation that you couldn’t wash the stink out of became popular with climbers and skiers. Over time the brand acquired value, and the founders were able to cash out and retire somewhere warm, and the brand was passed around from corporation to corporation, losing any connection to its roots other than as marketing copy. To the present, where HH is now owned by Canadian Tire, the discount automotive and hardware chain beloved by Canadians for their 144 piece screwdriver sets at 72% off. HH’s (seemingly successful) business model is to leverage a heritage brand, a distinctive and offensive use of bright pink/orange, aggressive discounting to ski resorts for uniforms, a roster of pro athletes wearing garish one-piece ski suits, and a well funded promotional campaign to sell huge numbers of low quality gear at moderate prices. Staff and wanna-be freeskiers at my local hill are all decked out in HH these days, and they even by the low bar set by ski resort uniforms, their gear is crap. Even if it was free, I wouldn’t wear it.

Well damn. Didn’t know much of that. Thanks for the 411.

[bluesbrother49]

Since you asked. Once upon a time HH was a real company, from a real place, that made simple functional clothing for people that worked outdoors in Norwegian weather, and their synthetic underwear and insulation that you couldn’t wash the stink out of became popular with climbers and skiers. Over time the brand acquired value, and the founders were able to cash out and retire somewhere warm, and the brand was passed around from corporation to corporation, losing any connection to its roots other than as marketing copy. To the present, where HH is now owned by Canadian Tire, the discount automotive and hardware chain beloved by Canadians for their 144 piece screwdriver sets at 72% off. HH’s (seemingly successful) business model is to leverage a heritage brand, a distinctive and offensive use of bright pink/orange, aggressive discounting to ski resorts for uniforms, a roster of pro athletes wearing garish one-piece ski suits, and a well funded promotional campaign to sell huge numbers of low quality gear at moderate prices. Staff and wanna-be freeskiers at my local hill are all decked out in HH these days, and they even by the low bar set by ski resort uniforms, their gear is crap. Even if it was free, I wouldn’t wear it.

THIS^^^^ Nailed it. Our family business in Alaska used to sell a ton of HH back in the day, mainly rain and fishing gear. Once they were initially sold, they focused the line on wanting to be some sort of cheap Marmot/Obermeyer hybrid and took the eye off the core of the business. Grundens came in with better gear and better quality.

[MMMSKI]

But a HH comes with a free lift ticket when select items are purchased . . .

[Sandbox]

When i first got back into skiing about 5 years ago i ordered some HH stuff as i get a pro deal on it and even at pro deal price i was not happy with it. Used it for a year and went dead bird... Gave most of it to friends who had even crappier gear.

[MMMSKI]

But a HH comes with a free lift ticket when select items are purchased . . .

[oetk2]

Is any of their high end gear still good, survival suit, etc?

[californiagrown]

#TrainingForAlpental

[Svengali]

Is any of their high end gear still good, survival suit, etc?

I'd buy local:www.mustangsurvival.com

[Jason4]

I bought a set of the high end Helly Hansen sailing gear for some racing I was doing in the fall in the PNW and was really happy with it. The worst conditions I had it out in were 3 days of cold and wet weather in Nov, 2017. We were on a 27ft sail boat in the San Juan Islands and 3 out of 5 of the crew were soaked and miserable and my wife and I were both dry and mostly warm as we pulled the boat out of the water at 2am at the end of the third day. I really can't say anything bad about their gear based on my experience with it.