Go home Maxxis, you're Drunk

[Jonny Snow]

Names new DH tire the "ASSEGAI". What could possibly go wrong?





https://www.pinkbike.com/u/mikekazimer/album/MaxxisDH

[kidwoo]

I have to think there's at least some self awareness when they make such an average looking tire (a big one too) and call it ass guy.

[HankScorpio]

Sent from my iPhone using TGR Forums

[Vt-Freeheel]

Does HighwayStar still start dumb threads in polyass?

[Dantheman]

I have to think there's at least some self awareness when they make such an average looking tire (a big one too) and call it ass guy.

as·se·gai
ˈasəˌɡī/
noun
noun: assegai; plural noun: assegais; noun: assagai; plural noun: assagais; noun: assegai wood; plural noun: assegai woods

1.
a slender, iron-tipped, hardwood spear used chiefly by southern African peoples.
2.
a South African tree of the dogwood family that yields hard timber.

A badass African weapon, a source of hard wood, and easy juvenile humor. Yeah, this was no accident and there's been a lot of laughing at the Maxxis offices lately and Damien remains too dense to realize that the joke is on him.

[El Chupacabra]

as·se·gai
ˈasəˌɡī/
noun
noun: assegai; plural noun: assegais; noun: assagai; plural noun: assagais; noun: assegai wood; plural noun: assegai woods

1.
a slender, iron-tipped, hardwood spear used chiefly by southern African peoples.
2.
a South African tree of the dogwood family that yields hard timber.

A badass African weapon, a source of hard wood, and easy juvenile humor. Yeah, this was no accident and there's been a lot of laughing at the Maxxis offices lately and Damien remains too dense to realize that the joke is on him.

I think you might be giving too much credit to the vocabulary of mountain bikers. Maxxis' target customers identify a lot more with this:

https://vignette.wikia.nocookie.net/...20170921230940

[Jonny Snow]

as·se·gai
ˈasəˌɡī/
noun
noun: assegai; plural noun: assegais; noun: assagai; plural noun: assagais; noun: assegai wood; plural noun: assegai woods

1.
a slender, iron-tipped, hardwood spear used chiefly by southern African peoples.
2.
a South African tree of the dogwood family that yields hard timber.

A badass African weapon, a source of hard wood, and easy juvenile humor. Yeah, this was no accident and there's been a lot of laughing at the Maxxis offices lately and Damien remains too dense to realize that the joke is on him.

I think it's insensitive to the LBGT community and "Me Too" movements.

[Phall]

I don't know how they missed the slow pitch on this marketing slogan: "One ride and you'll be an Assegai too"

But, coming from Zulu warriors of SA where Minaar is from, it is fitting.

[stuckathuntermtn]

29x2.5 dh casing? Unrideable