Which logo do you like best? Feedback appreciated.

**mtskier** · 01-27-2015, 01:57 PM

The logo will be used on our website, emails, tees, hats, coozies, and stickers.

Thanks for looking.

**::: :::** · 01-27-2015, 02:16 PM

Blue sucks the least

but none of them feel particularly successful

#backtothedrawingboard

**mtnjam** · 01-27-2015, 02:27 PM

I can't say I'm particularly fond of the skier shouldering the skis. I like the mountain and tracks most, but maybe use clip art of some skier ripping a line.

**Rodneyyee** · 01-27-2015, 02:48 PM

Employ a good artist. Those blow. Look 100% high school yearbook staff quality.

**mall walker** · 01-27-2015, 03:34 PM

I wasn't impressed til I looked in full resolution. I like the skier/rugged mountains, although the proportions are kinda funny. I find the color tones in the blue kinda meh, and the abstract lines down the mountain not as immediately obvious as they should be.

**GoldMember** · 01-27-2015, 03:38 PM

If the skier isn't skinning (hard to represent in a silhouette), then the skis should, at least, be strapped to his pack, not slung over the shoulder. Nobody looks like a back country skier with skis over the shoulder. I voted for C, the blue one, but not really into any of them all that much.

**garyfromterrace** · 01-27-2015, 04:19 PM

Yeah, not too crazy about the skier shouldering skis... I mean it's not "occasional out o bounds boot pack free-skier". The other one didn't sing to me either, but it was least offensive

**phallic-menace** · 01-27-2015, 09:14 PM

Mountain + tracks for the win. Simple and effective. don't listen to these other kooks, I've an arts degree from a reputable online learning center

**NWSkier** · 01-28-2015, 08:39 PM

Also not a big fan of any of them. Somebody else said it but the proportions of the skier to the mtn in the first one are awkward and I don't like the last two at all. Get ride of the skier in the first (black and white one) and it'd get my vote. Or start over. If you could portray someone skinning it might look cool.

**Rodneyyee** · 01-28-2015, 09:18 PM

Originally Posted by phallic-menace

Mountain + tracks for the win. Simple and effective. don't listen to these other kooks, I've an arts degree from a reputable online learning center

Exactly. You're not an artist and never will be. Simple and effective? More like click click oh that looks good. They all suck.

**Tahoe Bromide** · 01-28-2015, 09:44 PM

Is a freeskier what you call one of those volunteer lifties at small hills who gets a free lift ticket after liftyin' for a couple hours?

**butterscotch** · 01-28-2015, 10:24 PM

They're all awful. Hire a graphic designer. If you already did, then fire your graphic designer.

**powdork** · 01-28-2015, 11:04 PM

Is your website backcountry freeskier.com or backcountryfreeskier.com? Only 1 is a real website and that's what should be on your logo unless you're gonna drop the dotcom.

**phallic-menace** · 01-29-2015, 02:30 PM

Rod,

I am an artist and have been for quite some time. My latest body of work was exhibited at the local retirement village. Whilst primarily using crayon on paper as my medium I can evoke emotional response from even the most socially inept humans.

**Harry** · 01-29-2015, 04:16 PM

I like the first one. Skis over the shoulder is something everyone does, frontcountry, sidecountry, backcountry, whatever. Trying to show someone on skins will limit your market.

FYI mtskier and his business are awesome. I have bought things from him, very standup guy.

**Below Zero** · 01-29-2015, 04:50 PM

The "F" reminds me of the "Flylow" logo

**JayPowHound** · 01-29-2015, 04:54 PM

THIS:

Originally Posted by GoldMember

If the skier isn't skinning (hard to represent in a silhouette), then the skis should, at least, be strapped to his pack, not slung over the shoulder. Nobody looks like a back country skier with skis over the shoulder...

and probably this:

Originally Posted by powdork

Is your website backcountry freeskier.com or backcountryfreeskier.com? Only 1 is a real website and that's what should be on your logo unless you're gonna drop the dotcom.

Originally Posted by acinpdx

#backtothedrawingboard

**muted** · 01-30-2015, 10:18 AM

Coming up with a shorter name would be a good start in order to do a better logo. Not being so visually literal on the logo would help too. We all know what backcountry skiing is without seeing it. Although we have no idea what your business is exactly. And finally, you posted some T-Shirt designs, not a clean simple business logo that would fit on essential business stuff. The entire thought process is misguided I think.

**t-the-east** · 01-30-2015, 12:20 PM

I have a good friend that does incredible illustrations. I could send you his info or just his website if you want. All I need in return is a free coozie

**danmelon** · 01-30-2015, 03:40 PM

The font is really weak. You should def go with something a little more elegant for the font or maybe even rugged/elegant. I like the middle one the best, but i would not have the space between the two words. The way its laid out looks really weird and off balance.

The concept of the mountains and tracks is cool, but the execution is weak. Rather than have a bunch of peaks and each one with it's own track (btw the tracks dont really curve well either) why not tighten it up with a small cluster of peaks (like one or two mountains) and 1 really sick line. Kinda like something you can imagine yourself riding. Inspire some mind surf. Right now it seems like the design is just trying to accommodate the length of the URL.

I dunno, my 0.2$. And fwiw, I'm a designer.... So there.

**Art Shirk** · 01-30-2015, 04:15 PM

**sparkletarte.** · 01-30-2015, 05:40 PM

sorry but ugh. Of those ones, get rid of the skier, it thows it off and it just looks out of place.

Your business name doesn't include the .com does it? If yes, why? And if not why is it in your logo? Your biz card etc will have the website. Every business (should) has a website, it's a no brainer to add .com to the name to find it. Or there's google. Adding the .com with that design sounds like you just discovered the interwebs.

Don't build the graphic size around the logo like that. A good designer will be able to incorporate an image with your name properly. And it will give you a professional look. That size and shape you posted will be hard to use on your various materials at different sizes.

You don't want 'which sucks the least', you want 'which communicates effectively'. I have no idea what you do from that logo aside from ski something.

Start over, get a pro. Not an artist, an actual graphic designer. If you can't afford one, well, just start again. Try for something more square or at least not so wide. Think about how it will print on a business card. At least put backcountry and freeskier on separate lines.

I did a logo redesign/rebrand last year. It's a process.

**DropCliffsNotBombs** · 01-30-2015, 06:11 PM

A backcountry skier shouldering his skis and NOT wearing a pack? That guy looks like he's walking from the cafeteria to the ski lift!

**t-the-east** · 01-30-2015, 10:02 PM

Of the 4, the shocker logo is the best

**kootenayskier** · 01-31-2015, 08:55 AM

Originally Posted by danmelon

The font is really weak. You should def go with something a little more elegant for the font or maybe even rugged/elegant. I like the middle one the best, but i would not have the space between the two words. The way its laid out looks really weird and off balance.

The concept of the mountains and tracks is cool, but the execution is weak. Rather than have a bunch of peaks and each one with it's own track (btw the tracks dont really curve well either) why not tighten it up with a small cluster of peaks (like one or two mountains) and 1 really sick line. Kinda like something you can imagine yourself riding. Inspire some mind surf. Right now it seems like the design is just trying to accommodate the length of the URL.

I dunno, my 0.2$. And fwiw, I'm a designer.... So there.

^x2