Via Facebook 5/21/2013 10:23:20 AM
Looks like a pretty good day for some girls today at the Atomic factory. Or a pretty good day for Marcel Hirscher...
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Via YouTube 5/21/2013 6:30:11 AM
Atomic is based in Altenmarkt in the Pongau region of Salzburg province, right in the heart of the Alps. Each new development can be tested on some of the world's most challenging pistes -- within a stone's throw of the factory. Find out more on www.atomic.com and www.facebook.com/ATOMICSKIING
Music Credits:
Interpret: Entropik
Titel: 29 days
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Via Facebook 5/20/2013 1:03:29 PM
Pretty cool story about Todd Ligare and the boys from Teton Gravity Research saving a life while they were filming TGR's newest movie, Way of Life, up in Montana. Way to go guys!!
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Via YouTube 5/19/2013 2:18:37 PM
Marcel Hirscher in the Atomic Factory in Altenmarkt, Austria. Talking about his partnership with Atomic and the process of designing his own Worldcup Slalom Ski, The Redster Marcel Hirscher SL.
www.atomic.com
www.facebook.com/atomicskiing
www.marcelhirscher.at
www.facebook.com/hirschermarcel
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Via Facebook 5/17/2013 6:47:11 AM
This is the most incredible cake we've ever seen, thanks for sharing!
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Via YouTube 5/14/2013 12:39:12 PM
Check out some of the Atomic Race Athletes for 12-13 - and learn more on www.atomic.com or www.facebook.com/ATOMICSKIING
Music Credits:
Interpret: John Anthony Sponsler Jr., Tom Gire, Joshua Lynch
Titel: Apocalyptic
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Via Facebook 5/13/2013 4:15:31 PM
It's Nicky Keefer's turn in the last episode of Evan Heath's "5 Questions With." Check it out! #infamous
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Via Facebook 5/13/2013 11:44:02 AM
Gus Kenworthy had a pretty amazing season but find out what bummed him out, keeps him going for Sochi 2014 and where he'll be this summer!
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Via Facebook 5/12/2013 9:32:18 AM
Get to know Gus Kenworthy's name!
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Via YouTube 5/12/2013 12:53:48 AM
Watch Marcel Hirscher's best moments 12-13.
Song: VERNEUIL
Nordine Bektari, Pascal Garcin
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Via YouTube 5/10/2013 7:57:12 AM
Interpret: Advantage
Titel: Future Echoes
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Via Facebook 5/9/2013 4:58:34 PM
Nicky Keefer is having fun out at The West Coast Session!
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Via YouTube 5/9/2013 3:27:42 PM
TAKE SKI TOURING TO A WHOLE NEW LEVEL
The inaugural Atomic Waymaker, the ultivamte ski touring challenge, has proven a great sucess, despite the difficult weather conditions. The eight ambitous teams breathed live into a concept which is both inspiring and which celebrates the versatility of the sport.
For two days the panel of judges, comprising Head Judge and organizer Heli Putz, Hannes Arch, Matthias Haunholder, Beat Kammerlander and Andreas Ringhofer, observed every step taken by the athletes - directly on site, via live tracking using Red Bull MOBILE, using data from the Suunto navigation devices and video footage recorded by the GoPRO helmet cams. The teams' performances exceeded all exprectations, "said Hannes Arch. "All eight interpreted the terrain differently and made the most of their strengths - and that's just what we are looking for." For ach sector the jury awarded points, and right up until the end it was neck and neck between the North Americans, the Austro-Spanish team which included World Cup winner and World Championship medalis Kilian Jornet and the tenacious local heroes.
www.atomicwaymaker.com
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Via YouTube 5/9/2013 3:26:40 PM
TAKE SKI TOURING TO A WHOLE NEW LEVEL
The inaugural Atomic Waymaker, the ultivamte ski touring challenge, has proven a great sucess, despite the difficult weather conditions. The eight ambitous teams breathed live into a concept which is both inspiring and which celebrates the versatility of the sport.
For two days the panel of judges, comprising Head Judge and organizer Heli Putz, Hannes Arch, Matthias Haunholder, Beat Kammerlander and Andreas Ringhofer, observed every step taken by the athletes - directly on site, via live tracking using Red Bull MOBILE, using data from the Suunto navigation devices and video footage recorded by the GoPRO helmet cams. The teams' performances exceeded all exprectations, "said Hannes Arch. "All eight interpreted the terrain differently and made the most of their strengths - and that's just what we are looking for." For ach sector the jury awarded points, and right up until the end it was neck and neck between the North Americans, the Austro-Spanish team which included World Cup winner and World Championship medalis Kilian Jornet and the tenacious local heroes.
www.atomicwaymaker.com
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Via Facebook 5/6/2013 9:11:36 AM
TODAY is the last day to VOTE for Michelle Parker in the opening round of X Games Real Women. Let's send her to the next round!! http://xgam.es/13cEYQE
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Via Facebook 5/6/2013 2:52:28 AM
Welcome to Winter event at Snow Planet, Auckland. May 18th, come and ride with Byron Wells, Beau Wells, Anna Wilcox and Tom McGaw. Check out this season gear and snap up a half price ticket online at Snowplanet.co.nz
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Via YouTube 5/3/2013 4:26:19 AM
An Atomic ski comprises up to 300 individual components: those made of materials such as wood, carbon, magnesium and titanium. And those made of less tangible materials. These are the ones which make every Atomic product something special: skis as well as bindings, ski boots, poles and helmets. Every ATOMIC product is embroiled with the passion with which all ATOMIC employees live and breathe the sport -- as active skiers on the piste or working at the factory itself. Every Atomic product symbolizes the drive to improve on the tried and tested every day with innovative designs. Check out the video and find out how a ski is produced.
Music Credits:
Interpret: Stand Up Against Heart Crime
Titel: Birth
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Via Facebook 5/1/2013 1:17:37 PM
The opening round of the X Games Real Women Competition went live yesterday and Michelle Parker is only 1 of 2 skiers that made the cut. Go watch her rad edit and then VOTE for her (once every day) to get her into the next round!
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Via Facebook 4/17/2013 6:50:18 AM
Here comes our 9min Atomic Waymaker Clip!
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Via Facebook 4/15/2013 7:53:52 AM
Juho and the Hannula brothers are back with another mind blowing Real Skifi Episode. It is shocking how many cool tricks are in here. Which one is your favorite?
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Via Facebook 4/13/2013 2:12:34 PM
Arctic Man is such a badass competition - Congrats Marco Sullivan!!
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Via Facebook 4/10/2013 9:27:46 AM
Seen this yet? Mikaela Shiffrin in the Letterman Show.
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Via Facebook 4/9/2013 9:54:07 AM
Nicky Keefer is the #Infamous.
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Via Facebook 4/9/2013 3:14:05 AM
For those who didn't make it on top of Dachstein last weekend - Here are the best moments of the Ultimate Backcountry Touring Challenge!
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Via YouTube 4/7/2013 2:52:59 PM
Epic season guys! Anders & Jørgen Aukland win overall Ski Classics 2013.
www.atomic.com
www.facebook.com/atomicnordic
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Via Facebook 4/7/2013 1:28:31 PM
Day 2 of the Ultimate Backcountry Touring Challenge. Congrats to the winners: "United States of Canada" - www.atomicwaymaker.com
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Via Facebook 4/7/2013 1:24:30 PM
The inaugural Atomic Waymaker has proven a great success despite the difficult weather conditions. The eight ambitious teams breathed life into a concept which is both inspiring and which celebrates the versatility of the sport. Congrats to the winning team "United States of Canada" (Marc Smiley, Andrew McNab and Reiner Thoni). Read the full story here: http://bit.ly/11GnVWc
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Via Facebook 4/7/2013 3:26:11 AM
The Ultimate Backcountry Touring Challenge @ Dachstein, Austria
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Via Facebook 4/7/2013 3:24:21 AM
The Ultimate Backcountry Touring Challenge @ Dachstein, Austria
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Via Facebook 4/7/2013 3:20:07 AM
Follow Kilian Jornet and the 8 teams at the Atomic Waymaker Challenge live via GPS Tracking. http://www.gps-live-tracking.com/atomic-waymaker-2013/
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Via Facebook 4/6/2013 2:11:19 PM
First day of the Atomic Waymaker Event is over and the 8 teams did a great job despite very difficult conditions at the Dachstein massif. Get all the latest news from the event (http://bit.ly/ZnPbe4) and check out the Live Tracking including photos from day 1 (http://bit.ly/10FXOfM).
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Via Facebook 4/6/2013 3:01:24 AM
Austrian wunderkind Luca Tribondeau qualified in 1st place at the Jon Olsson Invitational Big Air in Åre, Sweden. Check out the Video Update. Finals today!
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Via Facebook 4/6/2013 1:23:37 AM
Follow the Ultimate Backcountry Touring Challenge live on www.atomicwaymaker.com
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Via YouTube 4/5/2013 1:44:19 PM
It's no coincidence that Jossi Wells, Andreas Håtveit and Elias Ambühl have all rocked the X Games with the Punx. Because every detail of this award-winning ski is tailored towards one goal: mastering difficult tricks.
Music Credits:
François Dumeaux, Tom Hillock, Julien Bonneau - CHERRY
www.atomic.com
www.facebook.com/ATOMICSKIING
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Via YouTube 4/2/2013 11:19:27 PM
Atomic is based in Altenmarkt in the Pongau region of Salzburg province, right in the heart of the Alps. Each new development can be tested on some of the world's most challenging pistes -- within a stone's throw of the factory. Find out more on www.atomic.com and www.facebook.com/ATOMICNORDIC
Music Credits:
Interpret: Lorenzo Piggici
Titel: Carved From Fire
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Via YouTube 4/2/2013 8:20:31 AM
The Atomic Cloud D2 75 is the premium model in the women's on-piste range. The ski adjusts its flex to any situation: at low speeds it is agile and flexible. As speed and pressure increase the ski stiffens and responds more dynamically. Which is thanks to the innovative Doubledeck technology, which combines two freely gliding decks in one ski. The Piste Rocker and lightweight Densolite core also make it easier to initiate turns, allowing the female skier to edge effortlessly. Ideal for athletic female skiers who demand nothing less than top performance.
www.atomic.com
www.facebook.com/ATOMICSKIING
Music
Hot Stringer A - Andreas Linse, Hannes Treiber, Wesley Plass
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Via YouTube 4/2/2013 6:15:21 AM
On April 6 and 7, 2013, the Dachstein massif will provide the backdrop for the inaugural Atomic Waymaker -- a groundbreaking ski touring event in which three-man teams will be challenged to demonstrate their versatility on up- and downhills between Bad Mitterndorf and the Gosausee.
What makes the Waymaker challenge so unique: it's not about being the quickest; rather, it rewards the team with the greatest endurance and skill, the team capable of showing the most creativity in planning its route, the team with the greatest ambition und resilience.
For more infos go to www.atomicwaymaker.com.
Am 6. und 7. April 2013 findet am Dachstein der erste Atomic Waymaker statt -- ein Skitouren-Event der völlig neuen Art, bei dem Dreierteams in Aufstiegen und Abfahrten zwischen Bad Mitterndorf und Gosausee ihre Vielseitigkeit beweisen müssen.
Das Außergewöhnliche am Waymaker: Es gewinnt nicht das schnellste Team, sondern jenes, das die größte Ausdauer und das beste skifahrerische Können zeigt, die meiste Kreativität in die Routenplanung investiert, das Maximum an Ehrgeiz und Härte beweist.
Weitere Informationen findest du auf www.atomicwaymaker.com.
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Via YouTube 3/28/2013 3:58:35 AM
Christoph Sumann, biathlete in the Austrian Worldcup team, presents Atomic´s new Race boot for Skating, the Worldcup Skate. This boot has a ultra-precise fit and offers perfect ski control and direct power transmission. Find out more on atomic.com
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Via YouTube 3/25/2013 6:50:01 AM
The Atomic Affinity Storm is a versatile all-mountain ski for performance-driven female skiers who expect nothing less than effortless ski control whatever the terrain. Its All Mountain Rocker makes it ultra-agile in soft virgin snow, providing the skier with exceptional lift. Four Women Flex Zones ensure smooth skiing and easy handling. The pronounced V-shape of the ski not only makes it easier for the female skier to initiate turns, it also makes edging effortless; drifting is also a breeze thanks to the ski's comparatively narrow tail.
www.atomic.com
www.facebook.com/ATOMICSKIING
Music
Early Daze A - Andrew Lee, MercuryHead
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Via YouTube 3/24/2013 8:04:14 AM
Christoph Sumann, biathlete in the Austrian Worldcup team, presents Atomic´s new Race boot for Skating, the Worldcup Skate. This boot has a ultra-precise fit and offers perfect ski control and direct power transmission. Find out more on atomic.com
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Via YouTube 2/25/2013 8:35:19 PM
The new Atomic Medusa 90 with Live Fit technology is the women's performance boot for any all-mountain adventure. Performance-driven female skiers will love the new Medusa 90: the stable inside of the boot enables the skier to increase the pressure on the ski through every turn, thereby maximizing edge grip. At the same time the flexible Live Fit zone on the outside of the boot maintains the natural position of the foot and prevents pressure sores.
www.atomic.com
www.facebook.com/ATOMICSKIING
Music
Sunday Morning Chill - Michael Hewitt, Stephan North
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Via YouTube 2/9/2013 6:39:14 AM
Atomic Nordic Team NPro, Testing Skis in Austria
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Via YouTube 11/19/2012 10:51:05 AM
The Atomic Hawx 100 W is an innovative performance boot which is perfectly tailored to the anatomy of the female foot. The i-Flex zones work like an additional joint: they provide the forefoot and toes with firm support and flex downward slightly in turns, thereby maintaining the natural position of the toes at all times. This makes the female skier even more sensitive to feedback from the ski, allowing the ski to be controlled with even less effort.
www.atomic.com
www.facebook.com/ATOMICSKIING
Music
Back at SA Trinxa A - Andrew Lee, MercuryHead
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